The Prelude to All Day Vitality

“Pickleball isn’t a real sport.” IYKYK. Coming from a prideful tennis background, I avoided pickleball as long as any human could.  Finally, a friend convinced me to come out. After that first open play, my love affair with tennis ended and my pickleball passion was ignited.

Like many tennis players, when I first picked up a paddle, I thought I could become a great player. I took a lesson, which happened to be in the blazing, South Florida heat and humidity.

As a proud tennis player, I chose to work on drives. The coach fed me ball after a ball. Ten minutes in, I couldn’t catch my breath. Shortly thereafter, I was dry heaving on the side of the court and had to lay down on the sidewalk nearby. The coach leaned over and asked, “What’d you have to eat and drink before you came out here?”

It was at that moment that I realized – Pickleball IS a real sport. And while I was lucky to have only lost my breath, others haven't been as lucky and have ended up in the hospital or injured. Why? Getting the right fuel and hydration is hard because many pickleball players are always on-the-go trying to squeeze in the game(s) between their jobs, spouses, and kids.

From that point forward, I’ve been on a mission to find the right macros, beverages, and electrolytes that fit my on-the-go lifestyle. One problem, I like eating healthy. And, I felt as though a lot of what was out there was junk and not optimally designed for the semi-serious, hobbiest Pickleballer. So, I started making energy bars and balls from home and tinkering with the various electrolyte drink mixes out there. My game was never better, I recovered faster, and felt great so that I could play – All Day. People began asking how they can buy what I made.

Because I have a full-time job, I asked my wife if she wanted to run the company and All Day Vitality was born.
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